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SRG Sites > NewTechReview > News > Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy from CRC Press
Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy from CRC Press
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Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy from CRC PressCRC Press has published Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy, 1st Edition.

Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. Youíll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX.

The book will help you take a more strategic view of product design so you can focus on optimizing the userís experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.

Key Features
- A dive-in-anywhere book that offers practical advice and topical examples. 

- Thought triggers, exercises and scenarios to test your knowledge of UX research.   

- Workshop ideas to build a development teamís UX maturity. 

- War stories from seasoned researchers to show you how UX research methods can be tailored to your own organization.

Contents includes:
1 Setting the Stage
2 Planning User Experience Research
3 Conducting User Experience Research
4 Analyzing User Experience Research
5 Persuading People to Take Action on the Results of User Experience Research
6 Building a Career in User Experience

For more information, visit:
* Amazon: https://amzn.to/36CUHxc
* Website: crcpress.com
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